About DabaRank
DabaRank measures how brands rank and get cited across 8 major AI platforms — and growing.
We run real buyer questions against ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Mistral, and Google AI Overviews, then track who gets named, who gets cited, and which sources the AI is actually pulling from. Built for agencies proving AI visibility to their clients — and for multi-location, multi-brand companies tracking every brand they own from one place.
Why we built this
AI answers are quietly becoming the new front page — and most brands can't see how they show up in them.
ChatGPT alone reached roughly 900 million weekly users in early 2026, and Google now shows an AI Overview on an estimated 48% of searches. Increasingly, the recommendation a customer acts on was written by a model, not a search results page — and most brands have no way to see whether they were even considered.
Agencies feel this first, and so do multi-location and multi-brand companies. It's one thing to tell a client or a CMO their AI visibility improved; it's another to show the runs, the citations, and the trend. We built DabaRankbecause measurement has to come before optimization — you can't improve what you can't see, and you can't prove what you can't measure.
What we believe
Four principles guide every decision we make about the product.
- 01
Transparency
We publish our methodology. Every ranking and citation number on DabaRank comes from real prompts run against real AI platforms — see our editorial policy for exactly how we research and cite claims.
- 02
Measurement over hype
We report what our runs actually show, not what makes a better sales pitch. If a client isn't showing up in AI answers yet, the dashboard says so plainly.
- 03
Third-party citations are the reality
An estimated 91% of AI citations come from sources a brand doesn't own — reviews, directories, and third-party articles, not the brand's own site (source). We track those sources directly instead of pretending owned content is enough.
- 04
Built for portfolios
Multi-brand portfolios, team seats, and white-label reports are core to the product, not an add-on — because the people who need this are managing many brands at once, whether that's an agency's clients or a company's own locations and brands.
The team
A small, focused team — no bloated support queue, no black box.
DabaRank is early-stage and deliberately small. That means direct access to the people who build it: if you have a question about a number on your dashboard or how our methodology works, you can usually just email us and get an answer from someone who wrote the code.
Alex Dabson
Founder, DabaRank
Alex has spent his career across marketing agencies, local-services businesses, and multi-location, multi-brand companies, with a background building SaaS products — the exact teams now working to measure AI visibility across many brands at once. He founded DabaRank to track how brands rank and get cited across ChatGPT, Claude, Gemini, Perplexity, and other AI platforms.
See where your brands stand today.
For press or partnership inquiries, email [email protected].